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Embodied economics: how bodily information shapes the social coordination dynamics of decision-making
Authors:Olivier Oullier  Frédéric Basso
Institution:1.Laboratoire de Psychologie Cognitive (UMR 6146), Université de Provence, Aix–Marseille Université & CNRS, 3 place Victor Hugo, 13331 Marseille, France;2.Human Brain and Behavior Laboratory, Center for Complex Systems and Brain Sciences, Florida Atlantic University, 777 Glades Road, Boca Raton, FL 33431, USA;3.Center for Research in Economics and Management (UMR 6211), University of Rennes 1, 11 rue Jean Macé, Rennes, France
Abstract:To date, experiments in economics are restricted to situations in which individuals are not influenced by the physical presence of other people. In such contexts, interactions remain at an abstract level, agents guessing what another person is thinking or is about to decide based on money exchange. Physical presence and bodily signals are therefore left out of the picture. However, in real life, social interactions (involving economic decisions or not) are not solely determined by a person''s inference about someone else''s state-of-mind. In this essay, we argue for embodied economics: an approach to neuroeconomics that takes into account how information provided by the entire body and its coordination dynamics influences the way we make economic decisions. Considering the role of embodiment in economics—movements, posture, sensitivity to mimicry and every kind of information the body conveys—makes sense. This is what we claim in this essay which, to some extent, constitutes a plea to consider bodily interactions between agents in social (neuro)economics.
Keywords:neuroeconomics  motor cognition  sensory theory of value  interpersonal interactions  sensorimotor coordination  mimicry
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