Populational differences in attractiveness judgements of male and female faces: Comparing British and Jamaican samples

In the UK and Japan, both men and women prefer somewhat feminised opposite-sex faces, especially when choosing a long-term partner. Such faces are perceived as more honest, caring, and sensitive; traits that may be associated with successful male parental investment. By contrast, women prefer less feminised faces for short-term relationships and when they are near ovulation. As genetic quality may be associated with facial masculinity, women may ‘trade-off’ cues between genetic quality and paternal investment in potential partners. No analogous trade-off has been suggested to influence men's preferences, as both attributions of prosociality and potential cues to biological quality are associated with facial femininity in female faces. Ecological and cultural factors may influence the balance of trade-offs leading to populational differences in preferences. We predicted that Jamaican women would prefer more masculine faces than British women do because parasite load is higher in Jamaica, medical care less common (historically and currently), and male parental investment less pronounced. Male preferences, however, were predicted to vary less cross-culturally, as no trade-off has been identified in female facial characteristics. We constructed masculinised and feminised digital male and female face stimuli of three populations (Jamaican, Japanese, and British) and presented them to men and women in Jamaica and in Britain. The results demonstrated that Jamaican women preferred more masculine male faces than their British counterparts did. Jamaican men tended to prefer more masculine female faces than did British men did, but this effect was complicated by an interaction suggesting that more feminised faces were preferred within culture.     

Neural activation in women in response to masculinized male faces: mediation by hormones and psychosexual factors

Women's preference for masculine faces varies with hormonal state, sociosexuality, and relationship status, but the underlying mechanisms are poorly understood. We hypothesized that hormones and psychosexual factors (sociosexuality, sexual inhibition/excitation) mediate the perception and evaluation of male faces thereby influencing women's preferences. We used functional magnetic resonance imaging to measure brain activity in 12 women as they evaluated pictures of male faces (half 30% masculinized, half 30% feminized). Participants were heterosexual women, age 23–28 years, who were not in a committed relationship and not using hormonal contraception. Women were tested during both the follicular and luteal phase of their menstrual cycle. We found five brain regions related to face and risk processing that responded more to the masculinized than to the feminized faces, including the superior temporal gyrus, precentral gyrus, posterior cingulate cortex, inferior parietal lobule, and anterior cingulate cortex. Increased activation in the anterior cingulate cortex, specifically, may indicate that women perceive masculinized faces to be both more risky and more attractive. We did not see any areas that were more strongly activated by feminized faces. Levels of activation were influenced by hormonal and psychosexual factors. The patterns of hormonally and psychosexually mediated neural activation observed may offer insight into the cognitive processes underlying women's partner preferences.     

Facial and bodily correlates of family background

It has been suggested that absence of the father during early childhood has long-reaching effects on reproductive strategy and development of offspring. This paper reports two studies designed to investigate the physical characteristics of daughters associated with father absence. Study 1 used a facial averaging method to produce composite images of faces of women whose parents separated during their childhood (who were 'father absent'), women whose parents remained together, but had poor quality relationships and women whose parents were together and had good quality relationships. Images were then rated by male and female judges. Father absence and poor parental relationships were associated with apparent facial masculinity and reduced attractiveness in daughters. Poor parental relationships were also associated with reduced apparent health. Study 2 compared family background with body measurements and found that father absence or a poor quality relationship between parents were associated with body masculinity (high waist-to-hip ratio) and increased weight-for-height and adiposity. These results highlight the possibility of physical masculinization being associated with purported father absence 'effects'.     

Environment contingent preferences: Exposure to visual cues of direct male–male competition and wealth increase women's preferences for masculinity in male faces

Previous studies show that parasite prevalence and mortality/health are related to cultural variation in women's preferences for attractive and masculine traits in men. Other studies have suggested that both male–male competition and wealth may also be important correlates of cross-cultural variation in women's masculinity preferences. Here we examined whether exposure to cues of direct male–male competition, violence, or wealth influenced women's face preferences. We showed women slideshows of images with cues of low and high direct male–male competition/violence or wealth and measured their visual preferences for masculine face traits. Recent visual experience changed women's preferences for facial masculinity, with women preferring more masculine male faces after exposure to images of men engaged in direct physical competition, images of weapons, or images depicting items of high monetary value. Recent visual experience had no significant effects on preferences for masculinity in same-sex faces. Given that high levels of direct physical competition and violence among males may increase the importance of direct intra-sexual competition, it may be adaptive for women to shift visual preferences in favor of males with face cues indicating physical strength and dominance over investment in such environments. Similarly, in wealthy environments investment may be less important than other aspects of quality and so it may be adaptive for women to shift visual preferences in favor of males with face cues indicating other aspects of quality over investment. Overall, our data demonstrate that preferences can be strategically flexible according to recent visual experience and support the notion of environment contingent preferences.     

Life History of Female Preferences for Male Faces

Although scientific interest in facial attractiveness has developed substantially in recent years, few studies have contributed to our understanding of the ontogeny of facial preferences. In this study, attractiveness of 30 male faces was evaluated by four female groups: girls at puberty, nonpregnant and pregnant young women, and middle-aged women. The main findings are as follows: (1) Preference for sexy-looking faces was strongest in young, nonpregnant women. (2) Biologically more mature girls displayed more adultlike preferences. (3) The intragroup consistency for postmenopausal women was relatively low. (4) In terms of the preference pattern, pregnant women were more similar to perimenopausal women than they were to their nonpregnant peers. (5) Preference for youthful appearance decreased with the age of the women. I argue that the life history of female preferences for male faces is, to a large extent, hormone-driven and underpinned by a set of evolutionary adaptations.     

Partnership status and the temporal context of relationships influence human female preferences for sexual dimorphism in male face shape

Secondary sexual characteristics may indicate quality of the immune system and therefore a preference for masculinity may confer genetic benefits to offspring; however, high masculinity may be associated with costs of decreased paternal investment. The current study examined women's preferences for masculinity in male faces by using computer graphics to allow transformation between feminine and masculine versions of individual male faces. We found that preferences for masculinity are increased when women either have a partner or are considering a short-term relationship. Such preferences are potentially adaptive, serving to: (i) maximize parental investment and cooperation in long-term relationships by biasing choices towards feminine faced males, and (ii) maximize possible good-gene benefits of short-term or extra-pair partners by biasing choices towards masculine faced males. We also found that individuals using oral contraception do not show the above effects, indicating that such hormonal intervention potentially disrupts women's choices for evolutionarily relevant benefits from males.     

Women's physical and psychological condition independently predict their preference for apparent health in faces

Physical condition (e.g., health, fertility) influences female mate preferences in many species, with females in good condition preferring "higher quality" (e.g., healthier) mates. In humans, condition may comprise both physical (e.g., health and fertility) and psychological factors (e.g., stress, anxiety, and depression). We found that women with low waist-to-hip ratios (indicating health and fertility) or who scored low on anxiety, depression, and stress measures expressed greater attraction to composite male (but not female) faces with color and texture cues associated with apparent health than did women with relatively high waist-to-hip ratios or who scored relatively high on the anxiety, depression, and stress measures. These effects of physical and psychological condition were independent and were not mediated by women's perceptions of their own attractiveness. Our findings indicate that women's physical and psychological conditions both contribute to individual differences in face preferences.     

Reproductive strategy, sexual development and attraction to facial characteristics

Sexual reproduction strategies vary both between and within species in the level of investment in offspring. Life-history theories suggest that the rate of sexual maturation is critically linked to reproductive strategy, with high investment being associated with few offspring and delayed maturation. For humans, age of puberty and age of first sex are two developmental milestones that have been associated with reproductive strategies. Stress during early development can retard or accelerate sexual maturation and reproduction. Early age of menarche is associated with absence of younger siblings, absence of a father figure during early life and increased weight. Father absence during early life is also associated with early marriage, pregnancy and divorce. Choice of partner characteristics is critical to successful implementation of sexual strategies. It has been suggested that sexually dimorphic traits (including those evident in the face) signal high-quality immune function and reproductive status. Masculinity in males has also been associated with low investment in mate and offspring. Thus, women's reproductive strategy should be matched to the probability of male investment, hence to male masculinity. Our review leads us to predict associations between the rate of sexual maturation and adult preferences for facial characteristics (enhanced sexual dimorphism and attractiveness). We find for men, engaging in sex at an early age is related to an increased preference for feminized female faces. Similarly, for women, the earlier the age of first sex the greater the preference for masculinity in opposite-sex faces. When we controlled sexual dimorphism in male faces, the speed of sexual development in women was not associated with differences in preference for male facial attractiveness. These developmental influences on partner choice were not mediated by self-rated attractiveness or parental relationships. We conclude that individuals assort in preferences based on the rapidity of their sexual development. Fast developing individuals prefer opposite-sex partners with an increased level of sexually dimorphic facial characteristics.     

Steroid Hormones and Facial Traits in The Recognition of A Potential Rival in Men

There is evidence that the cognitive skills that enable an individual to evaluate their own physical characteristics and those of others are an important strategy for recognizing a potential rival in intrasexual competition in humans. It has been shown that these strategies are facilitated by steroid hormones such as testosterone (T) and cortisol (C). This study examines whether men recognize as attractive some facial characteristics of other men that the literature reports as attractive to women when observing the faces of other men, under the hypothesis that the presence of these features indicates a potential rival. The characteristics evaluated were facial fluctuating asymmetry (FA), dominance (D), and assertiveness (A). In addition, we investigated whether the recognition of these facial characteristics depended upon the characteristics of the evaluator, that is, of the man's own FA, D, and A, or on the concentration of T and C in saliva. We found that evaluators with greater FA (asymmetric faces) and lower concentrations of C rated the faces of more symmetrical men as more attractive to women and as the most likely to represent potential rivals. Men with asymmetric faces exhibited higher levels of T than low FA males, although the difference was not significant. Conversely, men with low levels of FA (symmetric) identified the faces of more assertive men as the most attractive to women and the most likely to represent potential rivals. We concluded that men with high FA levels are more prone to recognize a potential rival in others according to female preferences, and this identification enables them to reduce the cost of competition.     

Social transmission of face preferences among humans

Previous studies demonstrating mate choice copying effects among females in non-human species have led many researchers to propose that social transmission of mate preferences may influence sexual selection for male traits. Although it has been suggested that social transmission may also influence mate preferences in humans, there is little empirical support for such effects. Here, we show that observing other women with smiling (i.e. positive) expressions looking at male faces increased women's preferences for those men to a greater extent than did observing women with neutral (i.e. relatively negative) expressions looking at male faces. By contrast, the reverse was true for male participants (i.e. observing women with neutral expressions looking at male faces increased male participant's preferences for those men to a greater extent than did observing women smiling at male faces). This latter finding suggests that within-sex competition promotes negative attitudes among men towards other men who are the target of positive social interest from women. Our findings demonstrate that social transmission of face preferences influences judgments of men's attractiveness, potentially demonstrating a mechanism for social transmission of mate preferences.     

The effect of parental age,experience and historical reproductive success on wandering albatross (Diomedea exulans) chick growth and survival

Growth and survival of altricial young are influenced by their parents’ abilities to invest in a breeding attempt. As a result, chick growth and survival in one breeding season may be indicative of their parents’ long-term reproductive potential. To determine whether variation in long-term reproductive success is driven by differential breeding investment, parental care and chick growth in wandering albatrosses (Diomedea exulans) were correlated with parental historical reproductive success. Effects of age and breeding experience (determined from past breeding attempts) and pre-laying body condition (mass–size indices) on chick growth and survival also were tested. Longer brooding of chicks increased their survival, but length of chick brooding did not differ between historically unproductive and successful breeders. Past reproductive success also was not correlated with chick growth rates or fledging mass or size. Chick brooding period, chick growth rates, final mass and size were independent of parental body condition. Older and more experienced parents brooded chicks for longer and their chicks grew faster, supporting previous findings that breeding competence is a learnt skill. Chick care and growth characteristics differed more between than within pairs, suggesting that differences in these characteristics are driven by variation among pairs.     

Attraction independent of detection suggests special mechanisms for symmetry preferences in human face perception

Symmetrical human faces are attractive and it has been proposed that humans have a specialized mechanism for detecting symmetry in faces and that sensitivity to symmetry determines symmetry preferences. Here, we show that symmetry preferences are influenced by inversion, whereas symmetry detection is not and that within individuals the ability to detect facial symmetry is not related to preferences for facial symmetry. Taken together, these findings suggest that symmetry preferences are indeed driven by a mechanism that is independent of conscious detection. A specialized mechanism for symmetry preference independent of detection may be the result of specific pressures faced by human ancestors to select high-quality mates and could support a modular view of mate choice. Unconscious mechanisms determining face preferences may explain why the reasons behind attraction are often difficult to articulate and demonstrate that detection alone cannot explain symmetry preferences.     

Experimental evidence that women's mate preferences are directly influenced by cues of pathogen prevalence and resource scarcity

When choosing a mate, women are thought to face a trade-off between genetic and parental quality. Recent research suggests that this trade-off is influenced by environmental factors such as pathogen prevalence and resource scarcity, which affect the relative value of genetic and parental quality to offspring fitness. To further investigate these findings, the current study primed 60 women with pathogen prevalence, resource scarcity or an irrelevant threat, before administering a forced trade-off task that assessed mate preferences for traits thought to be indicative of genetic or parental quality. Women primed with pathogen prevalence revealed greater preferences for traits indicative of genetic quality at the expense of traits indicative of parental quality. The reverse was found for women primed with resource scarcity. These findings suggest that environmental factors may directly influence women's mate preferences owing to evolved plasticity, such that mate preferences are flexible in response to environmental factors.     

MHC-assortative facial preferences in humans

Individuals tend to choose mates who are sufficiently genetically dissimilar to avoid inbreeding. As facial attractiveness is a key factor in human mate preference, we investigated whether facial preferences were related to genetic dissimilarity. We asked female volunteers to rate the attractiveness of men from photographs and compared these results with individual genotypes at the major histocompatibility complex (MHC). In contrast to previously reported preferences based on odour, we found a non-significant tendency for women to rate MHC-similar faces as more attractive, suggesting a preference for cues to a self-similar MHC in faces. Further analysis revealed that male faces received higher attractiveness scores when rated by women who were MHC-similar than by MHC-dissimilar women. Although unexpected, this MHC-similar facial preference is consistent with other studies documenting assortative preferences in humans, including for facial phenotype.     

Grandparental investment and reproductive decisions in the longitudinal 1970 British cohort study

There has been a recent increase in interest among evolutionary researchers in the hypothesis that humans evolved as cooperative breeders, using extended family support to help decrease offspring mortality and increase the number of children that can be successfully reared. In this study, data drawn from the 1970 longitudinal British cohort study were analysed to determine whether extended family support encourages fertility in contemporary Britain. The results showed that at age 30, reported frequency that participants saw their own parents (but not in-laws) and the closeness of the bond between the participant and their own parents were associated with an increased likelihood of having a child between ages 30 and 34. Financial help and reported grandparental childcare were not significantly positively associated with births from age 30 to 34. Men's income was positively associated with likelihood of birth, whereas women's income increased likelihood of birth only for working women with at least one child. While it was predicted that grandparental financial and childcare help would increase the likelihood of reproduction by lowering the cost to the parent of having a child, it appears that the mere physical presence of supportive parents rather than their financial or childcare help encouraged reproduction in the 1970 British birth cohort sample.     

Sexual imprinting can induce sexual preferences for exaggerated parental traits

Sexual preferences in animals are often skewed toward mates with exaggerated traits. In many vertebrates, parents provide, through the learning process of "sexual imprinting," the model for the later sexual preference. How imprinting can result in sexual preferences for mates having exaggerated traits rather than resembling the parental appearance is not clear. We test the hypothesis that a by-product of the learning process, "peak shift", may induce skewed sexual preferences for exaggerated parental phenotypes. To this end, zebra finch (Taeniopygia guttata) males were raised by white parents, with beak color as the most prominent sexual dimorphism. We manipulated this feature with nail varnish. At adult age, each male was given a preference test in which he could choose among eight females with beak colors ranging from more extreme on the paternal to more extreme on the maternal side. The males preferred females with a beak of a more extreme color than that of their mothers, i.e., they showed a peak shift. Sexual imprinting can thus generate skewed sexual preferences for exaggerated maternal phenotypes, phenotypes that have not been present at the time of the learning. We suggest that such preferences can drive the evolution of sexual dimorphism and exaggerated sexual traits.     

Individual differences in women''s facial preferences as a function of digit ratio and mental rotation ability

The second-to-fourth digit ratio (2D:4D) and mental rotation (MR) ability are sexually dimorphic traits that appear early in development and have been correlated with exposure to prenatal androgens (Grimshaw, Sitarenios, & Finegan, 1995; Lutchmaya, Baron-Cohen, Raggatt, Knickmeyer, & Manning, 2004). The current study examined how 2D:4D and MR differences among women of European descent (N=41) were related to their (a) preferences for male faces: attractive (ATM), short-term (STM), and long-term mate (LTM), and (b) psychological femininity and masculinity, as measured by the Bem Sex-Role Inventory (BSRI) (Bem, 1981). To examine potential changes in facial preferences over their menstrual cycle, participants' preferences were measured during two experimental sessions separated by 2 weeks. The results indicated that (a) femininity scores decreased with decreasing 2D:4D, (b) masculinity scores increased with faster MR, (c) women preferred a more masculine male face for an STM than for an LTM, and (d) preference changes over the menstrual cycle varied systematically with 2D:4D. When compared with women with high 2D:4D ratios, low 2D:4D women (e) preferred a more masculine LTM, (f) recalled less parental bonding, (g) had shorter intimate relationships, and (h) reported more menstrual irregularity. The results are interpreted as support for an interactive hormonal theory of physical attraction.     

Sexual imprinting on continuous variation: do female zebra finches prefer or avoid unfamiliar sons of their foster parents?

Sexual imprinting on discrete variation that serves the identification of species, morphs or sexes is well documented. By contrast, sexual imprinting on continuous variation leading to individual differences in mating preferences within a single species, morph and sex has been studied only once (in humans). We measured female preferences in a captive population of wild-type zebra finches. Individual cross-fostering ensured that all subjects grew up with unrelated foster parents and nest mates. Females from two cohorts (N = 113) were given a simultaneous choice between (two or four) unfamiliar males, one of which was a genetic son of their foster parents (SFP). We found no significant overall preference for the SFP (combined effect size d = 0.14 +/- 0.15). Additionally, we tested if foster parent traits could potentially explain between-female variation in preferences. However, neither the effectiveness of cooperation between the parents nor male contribution to parental care affected female preferences for the son of the foster father. We conclude that at least in zebra finches sexual imprinting is not a major source of between-individual variation in mating preferences.     

Does Early Psychosocial Stress Affect Mate Choice?

Early psychosocial stress (e.g., parental divorce, abuse) is conjectured to place individuals on a developmental trajectory leading to earlier initiation of sexual activity, earlier reproduction, and having more sex partners than those with less early psychosocial stress. But does it also affect an individual’s mate choice? The present study examined whether early psychosocial stress affects preferences and dislikes for opposite-sex faces varying in masculinity/femininity, a putative indicator of mate quality, in premenopausal women (58 with a natural cycle, 53 pill-users) and 196 men. No significant three-way interactions were found when women selected the most or least preferred face with participant group (natural cycle, pill), conception risk (low, high), and early psychosocial stress (low, high) as between-subjects factors. Early psychosocial stress did not affect men’s face preferences when selecting the most preferred face. However, men with high early psychosocial stress disliked masculine faces significantly more so than men with low early psychosocial stress. Overall it was concluded that early psychosocial stress does not affect mate choice with the exception that men with high early psychosocial stress were more likely to dislike masculine female faces. It was suggested that men with high early psychosocial stress may dislike masculine female faces because they have nothing to gain from associating with women with such faces.     

Environmental threat influences preferences for sexual dimorphism in male and female faces but not voices or dances

During evolution, humans faced the trade-off between preferences for feminine and masculine traits which are presumably connected to parental care, and genetic quality or provisioning abilities, respectively. Recent research has shown that environmental factors influence preferences for femininity/masculinity in potential mates. However, studies mainly focus on women's preferences for isolated cues in men. We examined the influence of pathogen and resource threat on women's and men's preference for femininity/masculinity in opposite sex unmanipulated faces, voices, and dances. Three hundred seventy (206 women) students, aged 18–35 years, from universities across the state of Sao Paulo, Brazil, were primed with newspaper-like articles on either pathogen threat (Aedes aegypti, and its mosquito-borne diseases) or resource threat (=economic crisis), and compared to a control-priming condition (lions poisoned in a Kenyan Reserve). Participants were randomly assigned to rate attractiveness of the stimuli in one of the mating strategies (i.e., short-term or long-term relationship context). After each priming article, participants rated attractiveness of pre-rated masculine and feminine stimuli of the opposite sex in a standalone-rating design. The environmental threats and the control-priming conditions were shown in a random sequence. We found that the environmental threat and the mating strategies had no systematic effect on preferences for faces, voices and behavior, suggesting that different modalities can cue to different individual qualities and can be used differently according to the environmental context and relationship strategy. The environmental threat only had a weak effect on preferences for facial femininity-masculinity: women found feminine male faces more attractive under pathogen threat, while men found feminine female faces more attractive under resource threat. This is in contrast to some previous studies, and shows that effect of ecological factors on human psychology should be submitted to a more rigorous scrutiny. The mating strategies only interacted with voice attractiveness: women rated male voices as more attractive after being primed with any type of environmental threat when considering long-term relationship context, while in men this was true when considering short-term relationship. Finally, feminine dance videos were perceived as attractive under environmental threat, irrespective of sex, type of environmental threat or mating strategy.