Do more attractive women show stronger preferences for male facial masculinity?

Researchers have suggested that more attractive women will show stronger preferences for masculine men because such women are better placed to offset the potential costs of choosing a masculine mate. However, evidence for correlations between measures of women's own attractiveness and preferences for masculine men is mixed. Moreover, the samples used to test this hypothesis are typically relatively small. Consequently, we conducted two large-scale studies that investigated possible associations between women's preferences for facial masculinity and their own attractiveness as assessed from third-party ratings of their facial attractiveness (Study 1, N = 454, laboratory study) and self-rated attractiveness (Study 2, N = 8972, online study). Own attractiveness was positively correlated with preferences for masculine men in Study 2 (self-rated attractiveness), but not Study 1 (third-party ratings of facial attractiveness). This pattern of results is consistent with the proposal that women's beliefs about their own attractiveness, rather than their physical condition per se, underpins attractiveness-contingent masculinity preferences.     

Effects of exogenous testosterone and mating context on men's preferences for female facial femininity

Correlational research suggests that men show greater attraction to feminine female faces when their testosterone (T) levels are high. Men's preferences for feminine faces also seem to vary as a function of relationship context (short versus long-term). However, the relationship between T and preferences for female facial femininity has yet to be tested experimentally. In the current paper, we report the results of two experiments examining the causal role of T in modulating preferences for facial femininity across both short and long-term mating contexts. Results of Experiment 1 (within-subject design, n = 24) showed that participants significantly preferred feminized versus masculinized versions of women's faces. Further, participants showed a stronger preference for feminine faces in the short versus the long-term context after they received T, but not after they received placebo. Post-hoc analyses suggested that this effect was driven by a lower preference for feminine faces in the long-term context when on T relative to placebo, and this effect was found exclusively for men who received placebo on the first day of testing, and T on the second day of testing (i.e., Order x Drug x Mating context interaction). In Experiment 2 (between-subject design, n = 93), men demonstrated a significant preference for feminized female faces in the short versus the long-term context after T, but not after placebo administration. Collectively, these findings provide the first causal evidence that T modulates men's preferences for facial femininity as a function of mating context.     

Women's preferences for men's scents associated with testosterone and cortisol levels: Patterns across the ovulatory cycle

Women in the fertile phase of their menstrual cycle show an enhanced sexual preference for masculine expressions in behavioral, morphological and scent traits. These masculinity preferences may be associated with testosterone (T) levels in males and hence connote male quality as a sire. Thus, a scent preference of fertile-phase women for T is predicted. A recent study, however, found no evidence for this, but reported that women prefer the scent of men with high cortisol (C). That study had low power to detect the predicted effect, as well as other methodological limitations. We tested women's preferences across their ovulatory cycle for the body scent of men who varied in T and C, using a larger sample of men and methods used in research on cycle preferences for symmetry-related male body scent. Conception risk in the cycle positively predicted women's scent ratings of men's T; scent ratings of C or T × C interaction were not robustly related to conception risk. Conception risk is related positively to a preference for scent of men's symmetry. This preference is distinct from that arising from a preference for the scent of T. The male-emitted chemical(s) responsible for these preferences shifts across women's cycle remain unknown.     

Cross-cultural variation in men's preference for sexual dimorphism in women's faces

Both attractiveness judgements and mate preferences vary considerably cross-culturally. We investigated whether men''s preference for femininity in women''s faces varies between 28 countries with diverse health conditions by analysing responses of 1972 heterosexual participants. Although men in all countries preferred feminized over masculinized female faces, we found substantial differences between countries in the magnitude of men''s preferences. Using an average femininity preference for each country, we found men''s facial femininity preferences correlated positively with the health of the nation, which explained 50.4% of the variation among countries. The weakest preferences for femininity were found in Nepal and strongest in Japan. As high femininity in women is associated with lower success in competition for resources and lower dominance, it is possible that in harsher environments, men prefer cues to resource holding potential over high fecundity.     

Changes in salivary estradiol predict changes in women's preferences for vocal masculinity

Although many studies have reported that women's preferences for masculine physical characteristics in men change systematically during the menstrual cycle, the hormonal mechanisms underpinning these changes are currently poorly understood. Previous studies investigating the relationships between measured hormone levels and women's masculinity preferences tested only judgments of men's facial attractiveness. Results of these studies suggested that preferences for masculine characteristics in men's faces were related to either women's estradiol or testosterone levels. To investigate the hormonal correlates of within-woman variation in masculinity preferences further, here we measured 62 women's salivary estradiol, progesterone, and testosterone levels and their preferences for masculine characteristics in men's voices in five weekly test sessions. Multilevel modeling of these data showed that changes in salivary estradiol were the best predictor of changes in women's preferences for vocal masculinity. These results complement other recent research implicating estradiol in women's mate preferences, attention to courtship signals, sexual motivation, and sexual strategies, and are the first to link women's voice preferences directly to measured hormone levels.     

Preference for Women's Body Mass and Waist-to-Hip Ratio in Tsimane' Men of the Bolivian Amazon: Biological and Cultural Determinants

The issue of cultural universality of waist-to-hip ratio (WHR) attractiveness in women is currently under debate. We tested men''s preferences for female WHR in traditional society of Tsimane''(Native Amazonians) of the Bolivian rainforest (N = 66). Previous studies showed preferences for high WHR in traditional populations, but they did not control for the women''s body mass.We used a method of stimulus creation that enabled us to overcome this problem. We found that WHR lower than the average WHR in the population is preferred independent of cultural conditions. Our participants preferred the silhouettes of low WHR, but high body mass index (BMI), which might suggest that previous results could be an artifact related to employed stimuli. We found also that preferences for female BMI are changeable and depend on environmental conditions and probably acculturation (distance from the city). Interestingly, the Tsimane'' men did not associate female WHR with age, health, physical strength or fertility. This suggests that men do not have to be aware of the benefits associated with certain body proportions - an issue that requires further investigation.     

Sex differences in friendship preferences

Friendships can help us solve a number of challenges, increasing our welfare and fitness. Across evolutionary time, some of the many challenges that friendships helped to solve may have differed between men and women. By considering the specific and potentially distinct recurrent problems men's and women's friendships helped them solve, we can derive predictions about the qualities that would have made men's and women's same-sex friends ideal partners. This logic leads to several predictions about the specific friend preferences that may be differentially prized by men and women. Across three studies (N = 745) with U.S. participants—assessing ideal hypothetical friends, actual friends, and using a paradigm adapted from behavioral economics—we find that men, compared to women, more highly value same-sex friends who are physically formidable, possess high status, possess wealth, and afford access to potential mates. In contrast, women, compared to men, more highly value friends who provide emotional support, intimacy, and useful social information. Findings suggest that the specific friendship qualities men and women preferred differed by sex in ways consistent with a functional account of friendship.     

Marching into battle: synchronized walking diminishes the conceptualized formidability of an antagonist in men

Paralleling behaviours in other species, synchronized movement is central to institutionalized collective human activities thought to enhance cooperation, and experiments demonstrate that synchrony has this effect. The influence of synchrony on cooperation may derive from an evolutionary history wherein such actions served to signal coalitional strength to both participants and observers—including adversaries. If so, then synchronous movement should diminish individuals'' estimations of a foe''s formidability. Envisioned physical size and strength constitute the dimensions of a representation that summarizes relative fighting capacity. Experiencing synchrony should therefore lead individuals to conceptualize an antagonist as smaller and weaker. We found that men who walked synchronously with a male confederate indeed envisioned a purported criminal as less physically formidable than did men who engaged in this task without synchronizing.     

Male voice pitch mediates the relationship between objective and perceived formidability

Acoustic signals function in intrasexual mating competition in a wide variety of species, including humans. The low voice pitch of human males has been proposed to represent an honest signal of formidability. Although voice pitch in men affects perceptions of size and dominance, it is relatively weakly associated with objective measures of formidability such as body size and strength. As a result, some authors have argued that low male voice pitch is not a valid signal of formidability but is deceptive and salient only because it hijacks a tendency to perceive lower frequency sounds as emanating from larger sources. In this paper, we consider theoretical and empirical issues associated with this perceptual exploitation hypothesis and ask whether male voice pitch transmits information about formidability. We utilize mediation models to investigate whether male voice pitch is an honest signal of formidability in data collected from university students in the U.S. (n = 231 male speakers, 565 male raters) and Canada (n = 74 male speakers, 108 female raters, 65 male raters). In both data sets, male voice pitch mediated the relationship between objective (measured by height) and perceived formidability. Collectively, these results indicate that men’s voice pitch transmits information about formidability from signaler to receiver.     

Can Ethnic Differences in Men's Preferences for Women's Body Shapes Contribute to Ethnic Differences in Female Adiposity?

In the United States, obesity is more common among black and Hispanic than white women. One putative cause of this difference is different cultural norms for attractiveness. Two studies assessed ethnic differences in men's perceptions of the attractiveness of females of varying sizes. In the fmst, 108 men recruited on the New York subway were shown sets of silhouettes depicting female bodies varying in fatness and were asked to pick the silhouette they found most attractive. They were also asked to indicate the thinnest and fattest figures they would consider dating. A measure of “latitude of acceptance” was computed as the difference between the thinnest and fattest figures considered. Results indicated no relationship between ethnicity and preference (F = 1.383, p =.257) or “latitude” (F =.102, p =.903). In Study 2, “personal advertisements” placed by 373 black, 1915 white, 110 Hispanic, and 30 Asian men from 35 newspapers and magazines were coded as: 1) thinness preferred; 2) no information on weight preference; 3) fatness preferred; or 4) states weight or looks unimportant. Results indicated a statistically significant but small association between ethnicity and preference (χ² = 49.55, df=9, p<.00001). Relative to white and Asian men, black and Hispanic men more frequently requested fat women, Hispanic men less frequently requested thin women, and black men more frequently stated that looks or weight did not matter. Ethnicity explained only 2.1% of the variance in preference. Thus, it seems unlikely that ethnic differences in men's preferences for women's body shapes contribute substantially to ethnic differences in female adiposity.     

Menstrual cycle variation in women's preferences for the scent of symmetrical men.

Evidence suggests that female sexual preferences change across the menstrual cycle. Women''s extra-pair copulations tend to occur in their most fertile period, whereas their intra-pair copulations tend to be more evenly spread out across the cycle. This pattern is consistent with women preferentially seeking men who evidence phenotypic markers of genetic benefits just before and during ovulation. This study examined whether women''s olfactory preferences for men''s scent would tend to favour the scent of more symmetrical men, most notably during the women''s fertile period. College women sniffed and rated the attractiveness of the scent of 41 T-shirts worn over a period of two nights by different men. Results indicated that normally cycling (non-pill using) women near the peak fertility of their cycle tended to prefer the scent of shirts worn by symmetrical men. Normally ovulating women at low fertility within their cycle, and women using a contraceptive pill, showed no significant preference for either symmetrical or asymmetrical men''s scent. A separate analysis revealed that, within the set of normally cycling women, individual women''s preference for symmetry correlated with their probability of conception, given the actuarial value associated with the day of the cycle they reported at the time they smelled the shirts. Potential sexual selection processes and proximate mechanisms accounting for these findings are discussed.     

Men's Preferences for Women's Femininity in Dynamic Cross-Modal Stimuli

Men generally prefer feminine women''s faces and voices over masculine women''s faces and voices, and these cross-modal preferences are positively correlated. Men''s preferences for female facial and vocal femininity have typically been investigated independently by presenting soundless still images separately from audio-only vocal recordings. For the first time ever, we presented men with short video clips in which dynamic faces and voices were simultaneously manipulated in femininity/masculinity. Men preferred feminine men''s faces over masculine men''s faces, and preferred masculine men''s voices over feminine men''s voices. We found that men preferred feminine women''s faces and voices over masculine women''s faces and voices. Men''s attractiveness ratings of both feminine and masculine faces were increased by the addition of vocal femininity. Also, men''s attractiveness ratings of feminine and masculine voices were increased by the addition of facial femininity present in the video. Men''s preferences for vocal and facial femininity were significantly and positively correlated when stimuli were female, but not when they were male. Our findings complement other evidence for cross-modal femininity preferences among male raters, and show that preferences observed in studies using still images and/or independently presented vocal stimuli are also observed when dynamic faces and voices are displayed simultaneously in video format.     

Re-evaluating the relationship between pathogen avoidance and preferences for facial symmetry and sexual dimorphism: A registered report

Over the past decade, a small literature has tested how trait-level pathogen-avoidance motives (e.g., disgust sensitivity) and exposure to pathogen cues relate to preferences for facial symmetry and sexual dimorphism. Results have largely been interpreted as suggesting that the behavioral immune system influences preferences for these features in potential mates. However, findings are limited by small sample sizes among studies reporting supportive evidence, the use of small stimulus sets to assess preferences for symmetry and dimorphism, and design features that render implications for theory ambiguous (namely, largely only investigating women's preferences for male faces). Using a sample of 954 White young adult UK participants and a pool of 100 White young adult stimuli, the current registered report applied a standard two-alternative forced-choice approach to evaluate both men's and women's preferences for both facial symmetry and dimorphism in both same- and opposite-sex targets. Participants were randomly assigned to either a pathogen prime or a control prime, and they completed instruments assessing individual differences in pathogen avoidance (disgust sensitivity and contamination sensitivity). Results revealed overall preferences for both facial symmetry and dimorphism. However, they did not reveal a relation between these preferences and disgust sensitivity or contamination sensitivity, nor did they reveal differences in these preferences across control and pathogen prime conditions. Null results of pathogen-avoidance variables were consistent across participant sex, target sex, and interactions between participant sex and target sex. Overall, findings cast doubt on the hypothesis that pathogen-avoidance motives influence preferences for facial symmetry or dimorphism.     

Intelligence and mate choice: intelligent men are always appealing

What role does a man's intelligence play in women's mate preferences? Selecting a more intelligent mate often provides women with better access to resources and parental investment for offspring. But this preference may also provide indirect genetic benefits in the form of having offspring who are in better physical condition, regardless of parental provisioning. Intelligence then may serve as both a cue of a mate's provisioning abilities and his overall heritable phenotypic quality. In the current study, we examined the role of a man's intelligence in women's long- and short-term mate preferences. We used a rigorous psychometric measure (men's WAIS scores) to assess intelligence (the first study to our knowledge), in addition to women's subjective ratings to predict mate appeal. We also examined the related trait of creativity, using women's ratings as a first step, to assess whether creativity could predict mate appeal, above and beyond intelligence. Finally, we examined whether preferences for intelligent and creative short-term mates shifted according to a woman's conception risk. Multilevel modeling was used to identify predictors of mate appeal. Study participants (204 women) assessed the long- and short-term mate appeal of videos of 15 men with known measures of intelligence performing verbal and physical tasks. Findings indicate that both intelligence and creativity independently predicted mate appeal across mating contexts, but no conception-risk effects were detected. We discuss implications of these findings for the role of intelligence and creativity in women's mate choices.     

Mating context and menstrual phase affect women's preferences for male voice pitch

Fundamental frequency (F₀) is the vocal acoustic parameter closest to what we perceive as pitch. Men speak at a lower F₀ than do women, even controlling for body size. Although the developmental and anatomical reasons for this sex difference are known, the evolutionary reasons are not. By examining fertility-related variation in women's preferences for men's voices, the present study tests the hypothesis that female choice for good genes influenced the evolution of male voice pitch (VP). Unlike previous correlational studies that did not consider the effects of menstrual phase and mating context on women's preferences for male VP, the present study includes these variables and utilizes experimental pitch (P) manipulations. Results indicate that low VP is preferred mainly in short-term mating contexts rather than in long-term, committed ones, and this mating context effect is greatest when women are in the fertile phase of their ovulatory cycles. Moreover, lower male F₀ correlated with higher self-reported mating success. These findings are consistent with the hypothesis that an association between low male VP and heritable fitness led to the evolution of the observed patterns in women's P preferences and men's mating success and that these patterns influenced the evolution of low VP in men. However, alternative explanations are considered.     

Seeing storms behind the clouds: Biases in the attribution of anger

Anger-prone individuals are volatile and frequently dangerous. Accordingly, inferring the presence of this personality trait in others was important in ancestral human populations. This inference, made under uncertainty, can result in two types of errors: underestimation or overestimation of trait anger. Averaged over evolutionary time, underestimation will have been the more costly error, as the fitness decrements resulting from physical harm or death due to insufficient vigilance are greater than those resulting from lost social opportunities due to excessive caution. We therefore hypothesized that selection has favored an upwards bias in the estimation of others' trait anger relative to estimations of other traits not characterized by such an error asymmetry. Moreover, we hypothesized that additional attributes that i) make the actor more dangerous, or ii) make the observer more vulnerable increase the error asymmetry with regard to inferring anger-proneness, and should therefore correspondingly increase this overestimation bias. In Study 1 (N = 161), a fictitious individual portrayed in a vignette was judged to have higher trait anger than trait disgust, and trait anger ratings were more responsive than trait disgust ratings to behavioral cues of emotionality. In Study 2 (N = 335), participants viewed images of angry or fearful faces. The interaction of factors indicating target's formidability (male sex), target's intent to harm (direct gaze), and perceiver's vulnerability (female sex or high belief in a dangerous world) increased ratings of the target's trait anger but not trait fear.     

Stranger danger: Parenthood increases the envisioned bodily formidability of menacing men

Due to altriciality and the importance of embodied capital, children's fitness is contingent on parental investment. Injury suffered by a parent therefore degrades the parent's fitness both by constraining reproduction and by diminishing the fitness of existing offspring. Due to the latter added cost, compared to non-parents, parents should be more cautious in hazardous situations, including potentially agonistic interactions. Prior research indicates that relative formidability is conceptualized in terms of size and strength. As erroneous under-estimation of a foe's formidability heightens the risk of injury, parents should therefore conceptualize a potential antagonist as larger, stronger, and of more sinister intent than should non-parents; secondarily, the presence of one's vulnerable children should exacerbate this pattern. We tested these predictions in the U.S. using reactions to an evocative vignette, administered via the Internet (Study 1), and in-person assessments of the facial photograph of a purported criminal, collected on the streets of Southern California (Study 2). As predicted, parents envisioned a potential antagonist to be more formidable than did non-parents. Significant differences between parents with children and non-parents without children in the threat that the foe was thought to pose (Study 1) were fully mediated by increases in estimated physical formidability.     

Self-Fulfilling Prophecies as a Link between Men’s Facial Width-to-Height Ratio and Behavior

The facial width-to-height ratio (fWHR) has been identified as a reliable predictor of men’s behavior, with researchers focusing on evolutionary selection pressures as the underlying mechanism explaining these relationships. In this paper, we complement this approach and examine the extent to which social processes also determine the extent to which men’s fWHR serves as a behavioral cue. Specifically, we propose that observers’ treatment of target men based on the targets’ fWHR subsequently affects behavior, leading the targets to behave in ways that are consistent with the observers’ expectations (i.e., a self-fulfilling prophecy). Results from four studies demonstrate that individuals behave more selfishly when interacting with men with greater fWHRs, and this selfish behavior, in turn, elicits selfish behavior in others.     

Is preference for ovulatory female's faces associated with men's testosterone levels?

Women's ovulation is perceivable with different senses. Already subtle face shape differences are enough to trigger men's preference for the ovulatory female. The aim of the present study is to investigate if men's testosterone level can be linked to their preference for the ovulatory female. Thirty-nine heterosexual participants were shown face pairs of which one of them was transformed to the shape of a prototype face of a woman in her luteal cycle phase and the other was transformed to the shape of a prototype face of an ovulatory woman. Participants were asked to choose the face which they perceived as being more attractive (attractiveness task), or the woman with whom they would have better chances to get a date (dating task). In both tasks, the ovulatory female was chosen more often. Testosterone was not predictive for the chosen face; regardless of testosterone level men preferred the ovulatory woman. However testosterone predicted how confident the men were with their choice. Men with lower testosterone levels were more confident with their choice than men with higher testosterone levels.     

Weapons make the man (larger): formidability is represented as size and strength in humans

In order to determine how to act in situations of potential agonistic conflict, individuals must assess multiple features of a prospective foe that contribute to the foe's resource-holding potential, or formidability. Across diverse species, physical size and strength are key determinants of formidability, and the same is often true for humans. However, in many species, formidability is also influenced by other factors, such as sex, coalitional size, and, in humans, access to weaponry. Decision-making involving assessments of multiple features is enhanced by the use of a single summary variable that encapsulates the contributions of these features. Given both a) the phylogenetic antiquity of the importance of size and strength as determinants of formidability, and b) redundant experiences during development that underscore the contributions of size and strength to formidability, we hypothesize that size and strength constitute the conceptual dimensions of a representation used to summarize multiple diverse determinants of a prospective foe's formidability. Here, we test this hypothesis in humans by examining the effects of a potential foe's access to weaponry on estimations of that individual's size and strength. We demonstrate that knowing that an individual possesses a gun or a large kitchen knife leads observers to conceptualize him as taller, and generally larger and more muscular, than individuals who possess only tools or similarly mundane objects. We also document that such patterns are not explicable in terms of any actual correlation between gun ownership and physical size, nor can they be explained in terms of cultural schemas or other background knowledge linking particular objects to individuals of particular size and strength. These findings pave the way for a fuller understanding of the evolution of the cognitive systems whereby humans--and likely many other social vertebrates--navigate social hierarchies.