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“Making coin” and the networker: Masculine self‐making in the Australian professional managerial class
Authors:Owen McNamara
Abstract:In this article I unpack the labour of “networking” to understand the changes in sociality and worker identity that have occurred in the Australian professional managerial class workforce under post‐Fordism. Drawing on fieldwork undertaken at the interface of the pubic service and private consultancy firms in Canberra, I break from dominant readings of intimacy in post‐Fordism which preference either a downwards imposition of “ways of being” from capital to worker, or a reactive self‐regulation in line with objective external structures. Networking, I argue, is as much about being recognised as patron as it is about any tangible economic benefits. The intimate relations and self‐fashioning of networking constitute attempts to embody particular classed, sexualised, gendered fantasies of the figure of “the networker” in post‐Fordist Australian business culture. This interpretation does not necessitate overlooking the tangible results of networking, and I discuss too, how masculine fantasy structures the topography of workplaces.
Keywords:homosociality  management consultancy  networking  post‐Fordism  professional managerial class
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