Effect of felid activity on zoo visitor interest

The extent to which the presence of zoo visitors influences animal behavior, and the ways in which animal activity influences visitor interest and perception, are of great interest to zoological parks. Visitors have been variously characterized as being enriching for zoo animals, as being stressors, and generally as influencing behavior in measurable ways. Most studies have focused on primates, and have assumed a “visitor effect” paradigm (i.e., visitors influence animal behavior). Here we present findings from a study of a nonprimate group (felids), and examine the “visitor attraction” model, which assumes that visitors are attracted to active animals. We assessed visitor interest and number at seven cat exhibits at the Brookfield Zoo during the spring and summer of 2002. Data were collected during 1‐min scans of each exhibit at 10‐min intervals. The results indicate that visitor presence per se did not influence cat activity, and that visitor interest was generally greater when cats were active. Various species differences may be explained by visitor familiarity with the species, variations in exhibit design, and species‐specific activity budgets. We conclude that the visitor attraction model may be more appropriate for taxa, such as large cats, that tend naturally to be largely inactive and to respond little (if at all) to visitor disturbances or efforts to engage. The relationship must be viewed as bidirectional: visitors influence animal behavior, and animal behavior influences visitor interest. However, the strength and primary direction of this relationship is likely taxon‐specific. We suggest that a visitor attraction model may be more appropriate not only for felids, but for other taxa with similar behavioral patterns and responses as well. Zoo Biol 22:587–599, 2003. © 2003 Wiley‐Liss, Inc.     

A Case for a Naturalistic Perspective: Response to Lawrence and Bekoff

ABSTRACT

We evaluated three forms of primate free-ranging displays at Singapore Zoo, each with varying restrictions on ranging area and freedom for the primates, as well as visitor proximity. The cotton-top tamarin (Saguinus oedipus), the white-faced saki (Pithecia pithecia), and the orangutan (Pongo pygmaeus) displays illustrated differences in primate visibility to visitors, visitor–primate proximity, frequency of visitor–primate interactions, visitor crowd size, and responses. Amongst the three free-ranging displays, the cotton-top tamarins offered the highest visibility, closest proximity between visitors and primates, highest interaction levels, and attracted the largest crowds. However, undesirable interactions occurred most between the cotton-top tamarins and visitors. We found consistently positive visitor perceptions (total n = 464) of all three primate displays in terms of visitor enjoyment (> 95%); naturalistic zoo experience (> 95%); learning experience (> 90%); and the promotion of good welfare (> 90%). Increasingly naturalistic displays of animals in zoos through the free-ranging of animals can have considerable benefits for both zoo visitors as well as animals, and is a display concept that deserves implementation on a wider scale. Design and implementation of such displays should, however, achieve a balance to maximise display value and animal welfare while curtailing the effects of undesirable human–primate interactions through the restriction of visitor–primate proximity.     

Examining the Impact of Naturalistic and Unnaturalistic Environmental Enrichment on Visitor Perception of Naturalness,Animal Welfare,and Conservation

Recent research shows that using different types of enrichment has little to no impact on how zoo visitors perceive the animals or the enclosure in general. The primary objective of the current research was to examine if viewing naturalistic-looking environmental enrichment (NEE) and unnaturalistic-looking environmental enrichment (UEE) has an effect on visitor perceptions of exhibit naturalness, animal welfare, and conservation, while controlling for two factors that can influence visitor perspective: animal visibility and behavior. Study 1 examined the color of enrichment: the NEE was colored to resemble a rock and the UEE was fluorescent pink. Four conditions were recorded: Naturalistic/No Animal, Naturalistic/Animal, Unnaturalistic/No Animal, and Unnaturalistic/Animal. One video was shown to 306 randomly selected visitors who then took a survey including questions on animal welfare, exhibit naturalness, and supporting conservation organizations. Naturalistic/No Animal was perceived by visitors to be the most natural environment and the best of the exhibits for an animal to live in. Study 2 examined different types of NEE and UEE. Eight photos (four with an animal and four without) showing one out of four enrichment items (naturalistic rock, wood wool bedding, traffic cone, cardboard box) were shown to 618 randomly selected visitors who then took a survey similar to study 1. Visitors rated the photos with the NEE consistently higher for questions regarding the naturalness of the exhibit, good animal welfare, and the livability of the environment. Visitors were also asked to rank the four enrichment items from best to worst, and the NEEs were ranked significantly higher than the UEEs. While there are still many unanswered questions regarding visitor perceptions of environmental enrichment in zoos, we hope that focusing on one variant such as color and examining different types of NEE and UEE can help guide future studies on this subject.     

Activity budget and spatial distribution of Bennett's wallabies (Macropus rufogriseus) in open versus closed exhibit designs

Although many studies investigating the impacts of zoo exhibit designs on captive animals exist, none have been performed on how they influence the behavior and welfare of captive Bennett's wallabies (Macropus rufogriseus). Here, we assess the impact of exhibit design on the activity budget and spatial distribution of Bennett's wallabies. We compared animal behavior in two open exhibits (i.e. physical interaction between animals and visitors permitted) to two closed exhibits (i.e. physical interaction between animals and visitors prohibited). Behavioral data were collected using focal sampling, and spatial distribution was recorded on exhibit maps at regular time intervals. We found a significant increase in feeding and interactive behaviors in closed exhibits in comparison to open exhibits. However, other behaviors such as resting, locomotion, and vigilance did not vary with design. Functional use of space was similar between both designs; however, the effect of habituation may be relevant to consider in future studies. Although some support for visitor effects were present, our study provided no evidence for strong impacts of exhibit design on Bennett's wallaby welfare. Our study emphasizes the need for additional research into the impacts of how zoo environments affect Bennett's wallaby behavior and welfare.     

Postoccupancy evaluation of staff,visitors, and three species of animals in a zoo setting

Postoccupancy evaluation (POE) was used to assess newly constructed zoo exhibits from the perspective of three user groups: zoo staff, zoo visitors, and the animals. Staff represents a generally understudied user group in zoo-based POEs. We asked staff to rate the animals' space, the visitors' space, and the staff's space at previous and new exhibits. We also compared zoo visitors' ratings of the animals' behavior and environments, overall exhibit impressions, and the time visitors spent viewing previous and new exhibits. Lastly, we compared activity and space use of a Komodo dragon (Varanus komodoensis), two red pandas (Ailurus fulgens), and one rhinoceros (Rhinoceros unicornis) in their previous and new exhibits. Staff rated animal, visitor, and staff areas higher at the new exhibits compared to the previous exhibits. Visitors also rated several factors higher and spent more time at the new exhibits. The most naturalistic exhibit received the most favorable ratings in all categories and animal activity increased visitor stay time. We found that red pandas were less active in their new exhibit, and the Komodo dragon and rhino showed no difference in activity. The red pandas and the Komodo dragon used more available space in their new exhibits; however, we recommend using Electivity index to examine resource preferences for these species, whose enclosure use has been less studied than large mammals. We emphasize the importance of including staff in zoo-based POE, make other recommendations for future POE studies, and discuss various factors that could have influenced our results.     

Life Sciences Learning: An Approach That Promotes Progress and Respects Life

Welfare improvements for nonhuman animals should aim to satisfy the needs of visitors as well as those of the animals. Little research has been conducted, however, and existing work is confined to zoos in developed countries. This article reports the behavioral responses of Chinese visitors to environmental enrichment improvements in a zoo enclosure. Visit, viewing, and stopping behaviors significantly increased at the transformed exhibit, indicating that it provoked greater visitor interest. Furthermore, increased intragroup behaviors suggested that the exhibit probably motivated visitors to interact socially. The positive impact of the exhibit changes supports the enrichment efforts taking place in zoos around the world. The changes also provide encouragement for zoos in developing countries such as China because greater visitor interest provides a strong argument and an incentive for improving welfare standards.     

The influence of environmental enrichment on Chinese visitor behavior

Welfare improvements for nonhuman animals should aim to satisfy the needs of visitors as well as those of the animals. Little research has been conducted, however, and existing work is confined to zoos in developed countries. This article reports the behavioral responses of Chinese visitors to environmental enrichment improvements in a zoo enclosure. Visit, viewing, and stopping behaviors significantly increased at the transformed exhibit, indicating that it provoked greater visitor interest. Furthermore, increased intragroup behaviors suggested that the exhibit probably motivated visitors to interact socially. The positive impact of the exhibit changes supports the enrichment efforts taking place in zoos around the world. The changes also provide encouragement for zoos in developing countries such as China because greater visitor interest provides a strong argument and an incentive for improving welfare standards.     

Evaluation of Factors Affecting Emotional Responses in Zoo Visitors and the Impact of Emotion on Conservation Mindedness

Creating experiences for visitors that increase their biological knowledge and inspire conservation mindedness is a critical task for zoos and aquariums. A growing body of literature suggests that emotional stimulation is affected by characteristics of both the visitor and the visitor's experiences and is important for learning and inspiring pro-environmental sentiment. In this study we explored relationships between emotional experience, the factors that influence it, visitors' predispositions toward nature, and their reports of conservation mindedness after viewing three carnivore exhibits at the Bronx Zoo, USA. We surveyed visitors after they viewed tigers, African wild dogs, and spotted hyenas during baseline conditions or when the animals were given environmental enrichment to stimulate natural behavior and activity. We asked visitors to report their predispositions toward nature, the extent of positive emotional experiences they had while viewing the animals, and how the experience affected their conservation mindedness. Environmental enrichment significantly increased animal behavioral diversity, particularly for African wild dogs, and contributed to visitors reporting having had an up-close encounter with the animals, both of which affected the strength of positive emotional experiences at the exhibits. The extent of eye contact with the animal and the animal species also significantly affected emotional responses. Women reported stronger emotional experiences than men, however younger adults did not experience stronger positive emotional responses than older participants. Visitors' predispositions toward nature and emotional responses were significantly correlated. Strong predispositions toward nature and emotional experiences produced significantly stronger reports of conservation mindedness in visitors as a result of their experience at the exhibit. These findings have implications for animal husbandry, exhibit design, education, and outreach efforts for zoos.     

A system for monitoring and improving animal visibility and its implications for zoological parks

With the growing trend in zoos to build complex, naturalistic exhibits comes the potential for exhibits to be so densely vegetated or complex that animals are not easily seen by zoo visitors. This can negatively impact the visitor's visiting experience and the zoo's ability to communicate conservation and education messages. Over the past 9 years, Disney's Animal Kingdom^® has developed a process for monitoring and improving the visibility of animals on display to the public. This animal visibility process utilizes a data collection system whereby systematic observations are collected each week. The percentage of observations where at least one animal was visible is recorded for each species and compared to an 80% visibility criterion. Species that do not reach this criterion for 4 consecutive weeks are discussed at animal management meetings. If the problems associated with animal visibility cannot be easily solved, the animal‐care teams partner with the research team to conduct a second process, called the Visibility Issues Process. This process provides additional information for the animal‐care team to utilize in developing a plan to improve visibility. Although the processes described here are specific to the infrastructure at Disney's Animal Kingdom^®, the basic concepts of (1) a formalized visibility data collection process, (2) a visibility criterion to which managers of species are held accountable, and (3) a process for planning to improve animal visibility without negatively impacting animal welfare are fundamental concepts that can be developed at individual institutions and incorporated into that zoo's existing infrastructure. Zoo Biol 29:68–79, 2010. © 2009 Wiley‐Liss, Inc.     

Visitor Circulation and Nonhuman Animal Welfare: An Overlooked Variable?

This article investigates visitor circulation and behaviors within a gallery of primate exhibits in relation to their possible implications for nonhuman animal welfare. When entering a primate house, the majority of visitors (84%) turned right, a pattern upheld throughout all times of the day. These findings demonstrate the existence of the "right-turn" principle, a concept previously identified and investigated in the museum setting. The existence of this circulation pattern in zoos has important implications for the practical management of animal welfare issues because unbalanced or large numbers of visitors at specific enclosures could present a stressful influence. The "direction bias" could not be attributed to demographic or behavioral traits, therefore suggesting that the principle, like similar findings from museum research, generalizes across visitor populations and, therefore, zoos. A visitor sample at another exhibit (located outside the exhibit gallery) did not display a direction bias, suggesting that the marked circulation pattern may be specific to exhibit galleries. The article discusses the significance and consequences of visitor circulation with respect to visitor management and animal welfare.     

Visitor behavior in the National Zoo's reptile house

Visitor behavior was evaluated in the National Zoo's reptile house. Nearly 600 visitors were tracked; time spent in the house and time spent looking at exhibits were noted. These parameters were investigated by sex, age, and type of visitor grouping. The most looked-at exhibits were determined. For 573 visitors, the mean time in the reptile house was 14.7 minutes. Only about 8 minutes was spent looking at exhibits, and this time was strikingly similar for age, sex, and group type. Time spent looking at exhibits was negatively correlated with visitor density. Amphibians and lizards were looked at for less time than snakes and turtles. Crocodilians were looked at longer than the other taxonomic groups, while larger animals in all groups were looked at longer than smaller ones. This study and other similar studies imply that the public does not respond to exhibits with the expected interest and enthusiasm. It is hoped that with a better understanding of the public through research, zoo staff can improve visitor interest in the exhibits.     

Visitor interest in zoo animals and the implications for collection planning and zoo education programmes

As zoos have sought to further their conservation missions, they have become powerful providers of environmental education. Outside of “formal” education initiatives, such as those designed for school and other organized groups, or structured public talks programmes, much of the learning potential that the zoo has to offer is around the viewing of animals and the response of visitors to them. In this, zoo learning is a very personal construct, develops from the previous knowledge, and experiences and motivations of each individual. In this article, we make the assertion that learning potential, although difficult to quantify, is very much related to the attractiveness of animal species and the interest that visitors show in them. Using standard behaviorist measures of attraction and interest (the proportion of visitors that stop and for how long), we analyzed the relative interest in 40 zoo species held in a modern UK zoo and the variables that are significant in predicting that popularity. Further to this, the suggestion is made that the zoo collection planning process could use such information to make more informed decisions about which species should be housed for their educational value. Taxonomic grouping was found to be the most significant predictor of visitor interest—that is, visitors were far more interested in mammals than any other group—although body size (length), increasing animal activity and whether the species was the primary or “flagship” species in an exhibit or not, were all found to have a significant bearing on visitor interest. Zoo Biol 29:715–731, 2010. © 2010 Wiley‐Liss, Inc.     

Female nile hippopotamus (Hippopotamus amphibius) space use in a naturalistic exhibit

Zoological institutions provide naturalistic exhibits for their animals in order to offer a more appealing look for visitors and give the animal the opportunity to engage in more natural behaviors. Examining space use of the animals in the naturalistic exhibit may aid in the management of these animals and inform future naturalistic exhibit design. The hippopotamus is an amphibious ungulate that spends much of its days in the wild in the water but may be found along the banks of the rivers basking in the sun. Our objective was to determine how captive female hippos utilize their exhibit by examining whether hippos selected for certain areas of a naturalistic exhibit. Scan sample data were collected on a group of nine captive female hippos housed at Disney's Animal Kingdom®. Using ArcView, the data were analyzed to determine distribution of hippos in the exhibit and their utilization of depth categories while in the water. Hippos were found to aggregate in preferred areas of the exhibit, mostly water, and selected most for water depths of 0.6–1.0 m. These results will aid in the understanding of hippopotamus space use and may aid zoological institutions in the design of naturalistic exhibits for hippos. Zoo Biol 31: 129–136, 2012. © 2010 Wiley Periodicals, Inc.     

Visitor circulation and nonhuman animal welfare: an overlooked variable?

This article investigates visitor circulation and behaviors within a gallery of primate exhibits in relation to their possible implications for nonhuman animal welfare. When entering a primate house, the majority of visitors (84%) turned right, a pattern upheld throughout all times of the day. These findings demonstrate the existence of the “right-turn ”principle, a concept previously identified and investigated in the museum setting. The existence of this circulation pattern in zoos has important implications for the practical management of animal welfare issues because unbalanced or large numbers of visitors at specific enclosures could present a stressful influence. The “direction bias ”could not be attributed to demographic or behavioral traits, therefore suggesting that the principle, like similar findings from museum research, generalizes across visitor populations and, therefore, zoos. A visitor sample at another exhibit (located outside the exhibit gallery) did not display a direction bias, suggesting that the marked circulation pattern may be specific to exhibit galleries. The article discusses the significance and consequences of visitor circulation with respect to visitor management and animal welfare.     

Public perceptions of behavioral enrichment: Assumptions gone awry

More and more, zoos are integrating behavioral enrichment programs into their management routines. Given the newness of such programs on an official level, however, there are an increasing number of enrichment decisions based on assumption. Enrichment is typically not provided on exhibit, especially for exhibits considered to be more naturalistic, because it is assumed to affect visitors' experience negatively. To test that assumption, visitors were interviewed in front of four exhibits—an outdoor barren grotto, an outdoor vegetated grotto, an indoor immersion exhibit, and an outdoor traditional cage—each with either natural, nonnatural or no enrichment objects present. Specifically, we wanted to know whether (1) the exhibit's perceived educational message, (2) the animal's perceived “happiness,” and (3) the visitor perceptions of enrichment, the naturalism of animal's behavior, and zoo animal well-being changed as a function of object type. Overall, the type of enrichment object had little impact on visitor perceptions. In the outdoor barren grotto, only visitor perceptions of exhibit naturalism were affected by object type. In the outdoor vegetated grotto, object type influenced visitors perceptions of enrichment and exhibit naturalism. For the indoor immersion exhibit, general perceptions of enrichment and the perceived naturalism of the animal's behavior were affected. Finally, in the outdoor traditional cage, perceived educational message and general perceptions of enrichment changed as a function of object type. Zoo Biol 17:525–534, 1998. © 1998 Wiley-Liss, Inc.     

Reactions of zoo visitors to free-ranging monkeys

This study assessed the potential of two types of primate exhibit both for enhancing zoo visitors' interest, knowledge, and enjoyment and for promoting conservation education. Visitors' reactions to a free-ranging group of cotton-top tamarins were compared with their responses to caged tamarins in three ways: 1) timing how long visitors spent at each exhibit, 2) recording the comments made by visitors about the exhibits, and 3) asking visitors to respond to questionnaires about the two exhibits. The results showed that the free-ranging group of tamarins provoked wider comment from members of the public than caged groups and that visitors were willing to spend much more time looking for and watching monkeys in trees than monkeys in cages. Visitors felt that improvements in the animals' welfare were obtained from allowing them to live free in the trees, thought that they could learn more from such groups than from caged animals, and enjoyed seeing the free-ranging tamarins more than the monkeys in cages. These results suggest that developing more naturalistic zoo exhibits can have considerable benefits not only for the animals involved, but also for public education in conservation issues. © 1994 Wiley-Liss, Inc.     

Postoccupancy evaluations in zoological settings

A postoccupancy evaluation (POE) is a systematic assessment performed to examine the effectiveness of the built environment after occupation. Although POEs have been mainly used to examine the effectiveness of built environments for human usage, they can and should be adapted for use in zoological settings. Zoological exhibits have evolved from when hygiene concerns ruled design to current trends that involve elaborate exhibits that often cost millions of dollars. Thus, it is imperative to conduct evaluations to ensure that these exhibits function to meet the complex needs of all users. It is crucial to perform a comprehensive POE that focuses on all three user groups; animals, visitors, and staff. However, work in this field is limited. Animal research has tended to remain very primate-focused with differing opinions as to what constitutes optimal outcomes. Zoo visitor studies often have limited scope and differing methodologies. Additionally, research on zoo staff opinions and feedback is almost nonexistent. A new exhibit opening at a zoo has huge potential for improving the welfare of the animals it will house, enhancing the zoo visitor experience, and improving the workplace for zoo personnel. Building the best possible exhibits requires not only the analysis of how the built environment affects all three groups, but also dissemination of those findings to guide future design.     

Technology at the Zoo: The Influence of a Touchscreen Computer on Orangutans and Zoo Visitors

A computer‐controlled touchscreen apparatus (hereafter referred to as “touchscreen”) in the orangutan exhibit at Zoo Atlanta provides enrichment to the animals and allows cognitive research to take place on exhibit. This study investigated the impact of the touchscreen on orangutan behavior and visibility, as well as its impact on zoo visitors. Despite previous research suggesting that providing a single computer system may negatively affect orangutan behavior, there was not a significant increase in aggression, stereotypic, or distress‐related behaviors following the activation of the on‐exhibit touchscreen. We also investigated the possibility that zoo visitors may be negatively affected by technology because it deviates from naturalism. However, we did not find a change in stay time or overall experience rating when the computer was turned on. This research was the first to assess visitor attitudes toward technology at the zoo, and we found that visitors report highly positive attitudes about technology for both animals and visitors. If subjects visited the exhibit when the computer was turned on, they more strongly agreed that orangutans benefit from interacting with computerized enrichment. This study is the first investigation of an on‐exhibit touchscreen in group‐housed apes; our findings of no negative effects on the animals or zoo visitors and positive attitudes toward technology suggest a significant value of this practice. Zoo Biol 31:27;–39, 2012. © 2011 Wiley Periodicals, Inc.     

Naturalistic Exhibits May be More Effective Than Traditional Exhibits at Improving Zoo-Visitor Attitudes toward African Apes

Zoos play a unique role in wildlife conservation, particularly in the area of conservation education. Because of their popularity and flagship status for broader conservation issues, great apes may prove to be one of the most important educational conduits in zoos. In 2002, we surveyed knowledge of and attitudes toward African apes in visitors to the Lester E. Fisher Great Ape House (GAH) at Lincoln Park Zoo in Chicago, IL, USA. In the current study, we replicated the survey to document attitudes to and knowledge of the newly renovated and naturalistic Regenstein Center for African Apes (RCAA) and compared results. We found RCAA was no more effective than GAH in increasing visitor knowledge about apes, although visitors answered more questions correctly upon exit than on entrance in both buildings. We did find, however, that RCAA was more effective than GAH at improving visitor attitudes toward chimpanzees. Specifically, upon exiting, RCAA visitors showed increased naturalistic attitudes and reduced utilitarian attitudes toward chimpanzees. Exhibiting apes in naturalistic settings may therefore be an effective way to increase visitor concern for apes in nature and in zoos. Zoos and aquariums investing in new, naturalistic ape exhibits with the aim to educate about, provide emotional connections to, improve attitudes toward, and ultimately increase conservation of apes, need to then critically evaluate whether the actual effect of the designed environment on visitors—above and beyond intended benefits for the animals—is commensurate with the investment. The broader impacts of even small shifts in visitor attitude in the right direction could be significant. These findings may vary across species and settings, however, and should be assessed accordingly.     

Variation in visitor perceptions of a polar bear enclosure based on the presence of natural vs. un-natural enrichment items

A debate exists among modern zoo staff as to whether or not the addition of un-naturalistic enrichment takes away from, or even defeats, the educational messages designers are trying to incorporate in naturalistic exhibits. A visitor study was conducted at the Central Park Zoo's polar bear exhibit in order to determine whether or not the type of enrichment in an enclosure actually alters guest perceptions. Visitors were exposed to one of two enrichment treatments in the bear enclosure: Naturalistic or Un-naturalistic. The results of this study suggest that enrichment type did not alter the perceptions of visitors. However, it did identify some of the different ways adults and youths perceive animals and zoos. Additionally, the study highlighted the varying perceptions individuals have of the concept of polar bears vs. their perceptions of the captive individuals at the Central Park Zoo. Implications for enrichment usage and exhibit design are discussed. Zoo Biol 28:292–306, 2009. © 2008 Wiley-Liss, Inc.